Jen Blair Jen Blair

Budweiser's "America" Extends to National Parks

Is sponsorship such as this co-branding agreement good for the underfunded park service? Or will we end seeing the Grand Canyon brought to us by Budweiser? Or the Statue of Liberty's torch replaced by an "America" can?

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Jen Blair Jen Blair

Becoming a Certified Cicerone: Part Five (The Feelings Edition)

People have asked why I was taking the Cicerone exam and what I hoped to get out of it. I’m not in any industry at all where a Cicerone certification is particularly useful beyond impressing people and saving time trying to prove my beer knowledge to people who dismiss me or don’t take me seriously, usually because I’m a woman and/or they assume I “like” beer because my husband does.

Beer is not just something I drink and rarely has been – it’s living history, a seemingly endless educational opportunity, and a way to bond with people and places, however unlikely. One of my great joys in life is thinking about and experiencing the perfect beer to capture a day, a mood, a feeling, an occasion, a place. 

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Jen Blair Jen Blair

Becoming a Certified Cicerone: Part Four

I’ve heard and read a lot of stuff about what you should do and should not do the morning of the exam: don’t eat, don’t drink coffee, don’t smoke, don’t wear perfume. I’m a brat when it comes to being hungry. My day is 15% eating snacks and 85% worrying I may be too far away from snacks at any given time, so not eating the morning of the exam was not an option for me.

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Jen Blair Jen Blair

Becoming a Certified Cicerone: Part Three

A word of warning: as great as American craft beer is, I would buy the commercial examples listed in the BJCP Guidelines rather than buying an American craft version of a style because there is a high likelihood that an American craft beer that purports to be a style like an ESB is probably not going to be the best way to train your palate and brain to recognize the classic beer style.

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Jen Blair Jen Blair

Becoming a Cicerone: Part Two

Beyond the expense of the exam itself the other costs can up quickly. However, the good news is that if you don’t have a lot of cash to throw around, it’s still completely possible to have all the study materials you need for next to nothing.

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Jen Blair Jen Blair

Becoming a Certified Cicerone: Part One

My road to Cicerone was a long one full of hard work, failure, and self discovery. In this series of posts, I'll talk about how I approached the exam, the resources I used, how I conducted tastings, how the day of the exam went for me, and what I learned along the way. 

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Jen Blair Jen Blair

Does Not Rating a Beer on Untappd Lower Its Rating?

I’m an avid Untappd user. And I’ll admit, I’m a badge junkie. I obsessively document each beer I drink and consult my beer list when determining whether I’ve had a beer before or not because it’s not always so easy to remember what beers I’ve had when I have 1900+ distinct beer entries. One thing I rarely do anymore: rate the beers.

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